Credit inquiry alerts notify you if your contacts or leads are expressing any signs of borrowing intent. These alerts are prompted when one of your contacts applies or requests pre-approval for a mortgage.
The alerts are generated through a third-party partner, Equifax — one of the three main credit bureaus. Equifax sends an alert every time a bank pulls a consumer's credit. Those alerts are then matched to contacts in the TE platform. That contact is then put on a triggered journey tailored to helping them achieve their mortgage purchase.
Click HERE to learn how to set up contacts to monitor inquiry alerts.